Thursday, November 21, 2013

Week 8 EOC: Creative Content

I want Püvera Water's creative content to include a web page, a commercial, and ad posters that can either be put on a stand where the product is being sold or in a magazine. The commercial will focus on the benefits the consumer will receive by buying the product and also how purchasing a bottle will benefit those who have been affected by the Typhoon in the Philippines. The web page will help promote the product by displaying the ad posters and also having the commercial on the front page. The web page will also serve as a place where consumers can go to find more information on the product itself and also the philosophy behind Püvera Water and the difference the organization is making. All creative content will be designed to portray the key things about the product: it's nutritional qualities, it's pure/simple qualities, and most importantly, its charitable qualities. 

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